Attraction Marketing and The Power of Positive Thinking

I would like to focus a little bit on the concept ofattraction marketing. Two books that I have read, The Science of GettingRich by Wallace D. Wattle and Thought Vibration by William WalkerAtkinson, focus on using positive thoughts to overcome the mental barriers thatmost people have to making money and becoming wealthy. Both of these books werewritten in the early 1900's and still hold merit today.

I do not know how well the actual money attraction part works, since I have notseen any vast improvements to my income just by thinking positively about it,but I will say that having the proper mindset and focus about what you aredoing makes it much easier to write things like this blog, articles, andadvertisement emails.

If you have not had the opportunity to read either of these books yet, you needto take the time to do so. The Science of Getting Rich is probably thebest known of the two, and was the inspiration for the most recent positive thinkingbook, The Secret by Rhonda Byrne.

According to Wallace D. Wattle, there is a substance that he refers to as the"thinking stuff" that makes up everything that is in the universe.Quantum physics theories now refer to the "thinking stuff" as dark matter.

Positive thinking uses what is referred to as creative thinking. Mr. Wattle'stheory can be broken down into 3 main parts:

1 - There is a thinking stuff from which all things are made, and in itsoriginal state exists in all areas of the universe.

2 - A thought in this thinking stuff will produce the thing imagined in thatthought.

3 - A person can form things in his thoughts, impress that thought upon thethinking stuff, and cause the thing he thinks about to be created.

Using this theory, a person should be able to impress the thought of becomingwealthy onto the thinking stuff, thereby creating wealth for him.

Attraction marketing uses the same theory in the basic Think Rich, Be Richidea. If a person has a strong enough, and clear enough desire to become rich,then he will become rich because the thinking stuff will create thecircumstances needed for him to become rich.

Creative thought vs. Competitive thought.

Creative thought is defined as taking a certain thought(such as getting rich or finding that one special love), thinking about it in adetermined fashion, and then holding that thought strongly enough to impressthat thought onto the thinking stuff. This will cause the thinking stuff tocreate the circumstances for you to achieve whatever it is that you desire.

Competitive thought is defined as trying to force yourthoughts and desires to work by competing against others for what you desire.

According to the theory outlined in The Science OfGetting Rich, using creative thought allows a person to come into directmental contact with the thinking stuff, thereby causing the thinking stuff tomove into action and create the circumstances necessary to cause that personsthoughts to become reality. Competitive thought stems from greed and envy, andcauses the persons thoughts to be impressed onto the thinking stuff in anegative manner, producing negative results for that person.

According to Mr. Wattle, in order to receive the mostbenefit from impressing your thoughts on the thinking stuff, you need to have afirm image of the thing that you desire in your thoughts and continue to thinkabout this thing in a creative manner. The more firmly you believe that thisimage is yours and is on its way to you, the more committed that thinking stuffwill be in making the image yours.

Thinking in a negative manner, such as giving a lot ofthought to poverty and lamenting on personal problems, will cause the thinkingstuff to attract these negative thought to you - basically a person that thinksabout poverty on a regular basis will remain in poverty, or someone who dwellson illness and disease will attract more illness and disease into his life.Competitive thought increases the negative emotions and thoughts that areimpressed upon the thinking stuff.

This adds a fourth element to the basic concepts of TheScience Of Getting Rich:

1 - There is a thinking stuff from which all things aremade, and in its original state exists in all areas of the universe.

2 - A thought in this thinking stuff will produce the thing imagined in thatthought.

3 - A person can form things in his thoughts, impress that thought upon thethinking stuff, and cause the thing he thinks about to be created.

4 - A person must pass from competitive thought to creativethought. This is the only way to be in harmony with the thinking stuff, whichis always creative in spirit and never competitive.

Preparing To Receive What You Want

In order to receive the things that you want, the thingsthat you have made your mental image of and impressed onto the thinking stuff,you need to be prepared for when it comes to you. This is not as difficult asit may sound, and mainly requires thinking and acting in a positive manner.According to Mr. Wattle, the following things need to be firmly believed andfollowed in order to receive what you want.

Each person thatdesires wealth must live and work in a manner that causes him to more than fillhis present place.

In order to do this, the person must not only strive to bethe best at what he does, but to be the best that he can be at what he does inhis current business. If you are not happy in your current business and arethinking of making your riches in another business, you still need to be thebest at what you do so that the business that you would like to be in will cometo you more quickly.

When you more than fill you present place, then you will nothave a choice except to move higher up. This is how nature works and evolutionoccurs. When an organism more than fills its present place, then it has nochoice except to adapt to a higher plane of existence, and the same applies topeople in business. Just being the best at what you do will only work to keepyou in the same position that you are in, as your employer will have no reason tomove you higher up if you make him more money doing what you do.

Keep in mind thepurpose to get rich through realization of the mental image that you haveformed in you mind.

Once you have formed the mental image of the life that youdesire, and the wealth that goes with that life, then use your idle time tothink strongly about that image, refine it, and perfect all of the pieces ofthe image. During your normal day, while working and interacting with others,keep this mental image in mind always. There is no need to daydream and dwellupon it all the time, since that will be done in your spare time. Just keep theimage in your mind along with the belief that you desire and deserve thisimage.

Hold the thought ofthe mental image so that the impression will be communicated to everyone andeverything you come into contact with.

Since everyone and everything in the universe is made up ofthe same thinking stuff, the more that you are able to impress the image ofyour desire on everything you come into contact with, the more the impressionwill be acted upon by the thinking stuff. Just remember that you do not need tothink strongly about your image all of the time, just keep it in your mind onceit has been fully formed.

Give to every persona use value in excess of the cash value received.

Depending on the type of business that you wish to enter, inorder to receive the highest cash value for what you are giving, you must givea use value higher than the cash value received. This is especially true forthe service type business, such as network marketing and online business thatdoes not sell a specific product. A good example would be selling an ebook thattells others how to do something. The use value of the ebook should be higherthan the cash value being asked for it - if the ebook is valued at $49.95, thenthe person buying the ebook should be able to expect more than $49.95 in returnvalue for his investment..

Craig