FHTM reps – How to Present Yourself – Utilize an Elevator Speech

Just what is an elevator speech? It may be in an elevator but is more likely to be at a social event, at the grocery store, or at your child's ball game. It is the response time you have when someone is giving you their attention and asks you, "What do you do?". They may or may not really want to know but you have the opportunity to pitch yourself or whatever it is you want them to know about you. Why about yourself? Yes, pitch yourself because people do business with people they like and feel comfortable with.

Just what to say can be debated. The speech needs to be natural, not a string of tongue tied phrases but informative leaving the person wanting to know more. Look the person in the eyes. Show confidence but not arrogance.. Smile. Say something memorable and sincere. Let your personality show through. Talking face to face is the most effective way of communicating who you are and what you do, take advantage of it. Not a straight sales pitch but enough to keep them interested in you and wanting to continue to interface with you.

Why is it called an elevator speech? The time you have to talk to someone is short, even in a tall building. It's that time frame, usually about 30 seconds that give this interaction the name elevator speech. It is that brief moment in time that you have someone's full attention and they are listening to you. Since you want to continue the conversation past the 30 seconds, consider asking a question at the end.

This is harder to do than you think. Many experts think preparedness is the key, write down what you want to say. Eliminate business jargon, acronyms and unnecessary words. Don't bore or confuse your audience. Once you have created the speech you want, stand in front of the mirror and practice saying it out loud. Work at it until you have something that feels natural and you will remember to use when given the opportunity. Experts disagree on whether you should memorize your speech. Having a great elevator speech prepared is advisable, even if you are a natural at talking with people to stay on topic. Take the time to do some research. Look for examples of what other successful people say and at what the experts advise.

A great networking company, Fortune Hi Tech Marketing gives people the chance to own a business with a small investment. Paul Orberson, founder of Fortune Hi Tech Marketing, calls these people Fortune Representatives in his weekly calls. The FHTM business is multi faceted giving you many avenues to use in your elevator speech. There are many highly successful leaders in FHTM and if you asked the top ten 'What do you do' you will get ten different answers. While each elevator speech sounds different, I'm certain that all will leave you wanting to learn more.
As an informal market research project, I am using a contest to get FHTM reps to share their elevator speech with me. The results will be listed on my web site, TeamBuildingSupport. At the end of the contest not only the winner but all submissions will be posted. FHTM reps, review these elevator speeches, learn the business, take all the training available and then develop your own 30 second elevator speech. As a FHTM rep, what will you say the next time someone asks you, "What do you do?".

About The Author:
Visit Team Building Support for more free FHTM Tips & Training. Karen Stearns is a true leader and wants to help FHTM reps succeed with their Fortune Hi-Tech Marketing opportunity. Join her free weekly FHTM newsletter to get tips, training and strategies to help grow your Fortune business. Her FHTM support website is free to use by all Fortune Reps.

Tags: FHTM, FORTUNE HI TECH MARKETING, FHTM NET, PAUL ORBERSON, ELEVATOR SPEECH

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FHTM reps – How to Present Yourself – Utilize an Elevator Speech