The Latest Digital Personal Advertising Tool - Revolutionalising the Resume

Companies of all sizes and across all industries are leveraging upon the ripple effects of social networking platforms. They are latching onto the bandwagon of Social Networking, and even P&G leveraged their product promotions via Facebook.

Many companies are re-creating products with feedback collated from online social communities at the same time generating awareness, build brands with the eventual objective to generate revenue over time. Therein lies great business opportunities for avid online social networkers, so leverage this tool wisely.

Very recently, a novel networking trend and concept has swept the recruitment search fraternity by storm. The new order of the day is an Integrative approach which transforms the presentation of a traditional static state of the CV or resume with Facebook, Myspace, or LinkedIn.

And a newly created integrative Visual CV concept product is giving one recruitment search firm a new channel to attract Internet savvy job seekers via an integrated comprehensive approach to self-marketing and opens up a one-stop avenue for the internet savvy individual to display his or her personal, academic and professional achievements.

This could well become the future trend for recruitment search firms to rejuvenate their “not so exciting” fraternity.

The awesome power of the Visual CV lies in its ability to link with LinkedIn, Facebook page, blog and email signature in the form of internet bio that makes you searchable to any interested party.

According to a Wall Street Journal report, the "VisualCV… lets job seekers create an online resume that can include work samples, references' video testimonials and a visual for accomplishments, such as a chart showing surpassed sales targets."

This is what I would deem as the “Digital Personal Advertising Tool” for job seekers.

While there are obvious advantages to adopting the Visual CV, more private or the less internet savvy personalities would be largely disadvantaged should the Visual CV mode of self representation becomes an “industry standard”.

In addition, the attraction of the Visual CV would appeal more to the up-and-coming, aspiring mid level managers trying to impress recruiters of their web networking skills. On the contrary, as we all know in the recruitment fraternity, top notch busy managers could either be too taken up managing their corporations than maintaining a very personal facebook account of themselves or linkedIn with others! In any case, most of the top notch managers are sought after, not out there seeking career changes…

For the early adopters in trends, this is indeed food for thought…

Yoshiko Choy is an entrepreneur and a management consultant in business & marketing with 17 years of experience in Locals & MNCs as well as an avid online marketer. She holds an Executive MBA from the California State University. Learn the latest online niche marketing approaches and reviews at Online Niche Marketing. Read about business & marketing management trends at BusinessFast4Ward

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