What is e-commerce?

E-commerce: Any sale or purchase that takes place using the Internet or through electronic means.

Let's cover some of the basics of fundamental Web site terminology and theory. For a potential customer to visit your Web site, you must have a Web site and it must be hosted. There are thousands of companies that offer Web site design and hosting services, and some offer both services together. The first step is to obtain a domain name for your Web site. Most Web design firms offer inclusive hosting, Web site design, Web site maintenance, and domain name procurement. At Synaxis Solutions we look to schieve quality customer service, rapid site development, inclusive Web hosting, and domain name service as well as overall low cost. If you want to search for and buy your own domain name, we recommend GoDaddy (www. godaddy.com) as the premier service for domain name management. GoDaddy has proven time and again to be far superior than any other competitor in the domain name market. Once you have a domain name and a Web site established, you will need to ensure that the domain name server for your domain name is updated to point to your Web hosting company's DNS servers. GoDaddy simplifies this process by providing you with an intuitive Web-based management tool.

At this point we are assuming that you have a domain name, a completed and professionally designed Web site, and that your site is hosted, enabling access to anyone on the Internet. At this time you have what we would consider to be a "static" Web site. Your Web site may contain vast amounts of data and images about your products or services but offer no advanced or dynamic features such as shopping cart services or dynamically generated content.

There is nothing wrong with a static Web site, and, in fact, it is completely appropriate in most instances. The Stadia Trustees (www.stadiatrustees.com), is a classic example of a superb static Web site. The Web site contains information about SIPPs, and download forms to transfer your SIPP. Since the Stadia Trustees web site is designed to promote an establishment and not to sell products directly off the Internet, a static Web site is completely appropriate. Small and large businesses that wish to sell products online, such as Blossom and Berry (www.blossomandberry.com). Their website contains vast information about Babymassage and Baby massage classes, but they have taken their site much further by incorporating e-commerce into the web site, enabling shoppers to buy and securely pay for products online.

Essex web design company Synaxis Solutions offers you a full suite of web design and development services. Whether you're looking for a simple site build or a comprehensive online business strategy, we're ready and willing to lend a hand..

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