Nirmal's Articles in Business - ArticleClick.com

Nirmal's Articles in Business

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Networking: Beyond the Elevator Speech “Networking” has become one the sales bywords in recent years. Many will tell you that the key to building your sales is to “network” effectively. There is no question that building a strong network can be incredibly helpful to your sales efforts In Sales The Customer Is King And Don't Ever Forget It Bernadette and I eat out several times a week. It's about cooking - we both take turns but sometimes it's just easier to go out. Three weeks ago, on a Saturday night, we met friends at an Italian Restaurant in Sarasota. Some other friends recommended the place and they raved about the food. The Comfort Zone I have a friend named Gene, a serial entrepreneur who currently runs a software business. Like many people, last year was a tough one for his company. They survived largely by providing add-on services to existing customers - a decent response to difficult circumstances. They even grew revenues a bit. But here's something else that happened: They got comfortable. They decided they could exist on their base of customers, and then they "realized" there would be no new ones.

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