The Importance Of Business Ethics 中的重要性的商业道德
Ethics is something of a subjective topic, but it is nevertheless of immense importance across all areas of business.道德是一种主观的话题，但它仍然是极其重要的所有领域的业务。 From the way in which sales and marketing is handled through to product development and customer service, and even to some extent finance, ethics has a significant role to play in ensuring business success and ultimately living up to the corporate social responsibility.从方式，销售和市场营销是处理到产品开发和客户服务，甚至在一定程度上金融，道德有很大的发挥作用，确保企业的成功，并最终达到了企业的社会责任。 Thus adopting a ethics-specific approach to doing business is critical towards ensuring a legitimate business model with long term potential.因此，通过职业道德的具体办法，做生意是至关重要的，以确保合法的商业模式与长期的潜力。 Business ethics is especially important in dealing with customers.商业道德，特别重要的是在处理客户。 Maintaining integrity in the customer facing side of your business is crucial to building client relationships, to assisting the overall branding efforts.保持完整的客户面临的业务方面是至关重要的建设客户关系，协助整体品牌的努力。 Likewise, it's an important step in minimising returns and protecting business goodwill, which will have a tangible effect on the success or otherwise of your business.同样，它的一个重要步骤，最大限度地回报和保护企业的善意，这将产生实际效果的成功经验或其他的业务。 Ethics wise, it's also important to consider how you deal with customer issues and customer service.道德智慧，也必须考虑如何处理客户问题和客户服务。 While some businesses are prepared to sacrifice customer service for pound signs, there is not only a sensible business reason for providing adequate support but also strong ethics and moral reasons for providing help and assistance to your customer base.虽然有些企业愿意牺牲客户服务英镑的迹象，因此不仅是一种合理的商业理由，提供充分的支持，而且还强烈道德和道义上的原因，提供帮助和援助，以您的客户群。 On the administrative and strategic side of your business, it's also important to adopt an ethical approach which takes account of your various responsibilities as a business - to shareholders, employees and the community at large.行政和战略方面的业务，这也是重要的是通过道德的办法，考虑到您的各种职责，业务-为股东，员工和整个社区。 Embracing these concepts of ethics as part of the way you do business is vital to ensuring your run an honest, successful business with the potential to grow and develop over time, and is one way of ensuring that you develop relationships across all aspects of your business that are conducive to success and profitability over the long term.接受这些概念的道德的一部分，你做生意的至关重要的是确保你运行一个诚实的，成功的企业有可能成长和发展随着时间的推移，是一种方式，确保您发展的关系在所有方面的业务有利于成功和盈利能力的长期。 Ethics is no doubt an important business subject for any entrepreneur to study, but it also has a wider application throughout organisations.伦理无疑是一个重要的商业议题，任何企业家进行研究，但它也有一个更广泛地应用在整个组织。 One man's concept of what is ethical and for the best may be completely different from another man's concept, and so it's important to establish a collective set of ethics that represent the entire organisation rather than just adopting a piecemeal approach.一个人的概念，什么是道德和最好的可能是完全不同的另一名男子的概念，因此重要的是要建立一个集体的道德代表着整个组织，而不是仅仅采取化整为零的办法。 This can be installed through training, through creating business policies and even through careful selection at the HR stage, although it's important that there are also enforcement mechanisms within the business concerned, and that ethics remain a forefront consideration in day-to-day trade to ensure a unified, morally sound approach to doing business.这可以安装通过培训，通过建立企业的政策，甚至通过精心挑选的人力资源管理阶段，但重要的是，也有执法机制的业务有关，而且是一个道德前列审议日常贸易确保一个统一的，从道义上无害的方式做生意。 About The Author: 关于作者： About the Author:关于作者： CityLocal is a Business Franchise Opportunity and Local Business Directory Allowing You To Be Your Own Boss. CityLocal是一个商业特许经营的机遇与当地企业名录让您做自己的老板。 For more information on the Teritories available in the UK and Ireland, visit www.citylocal.co.uk & www.citylocal.ie .欲了解更多关于Teritories提供在英国和爱尔兰，请访问www.citylocal.co.uk ＆ www.citylocal.ie 。 |
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